Micro-Essays on Post-Ironic Life

A bunch of tiny essays on life after irony, this is a book to help smart people feel hip and hip people feel smart.


To speak ironically is to speak just for the effect. To speak superactually is to do something with words and take responsibility for that action. This is a book of short, provocative essays. Some are on fun topics in pop culture (hackers, dubstep, cat memes, thinking green, parkour, and the girl next door). Others are takes on technical topics in social theory (sensation, hype, discrimination, imagination, and the typical). This is a book to help smart people feel hip and hip people feel smart.


Theory today is not dead, but perhaps it should be euthanized. We can no longer hear signal over the noise of its predictable wheeze, its message long since shrouded by an illness borne long ago from youthful indulgences. Chucking aside this death mask, Moran asks, what if theory arose not from the obsessive study of meaning, representation, sexuality, economics, culture, and so on, but from the real ordinariness of chicken salad and ultimate fighting and hoodies and automobiles. ~ Ian Bogost, author of Persuasive Games and Alien Phenomenology

Superactually is aphoristic anti-philosophy in the spirit of Kierkegaard or Nietzsche. But these short meditations are lighter and sweeter, more writerly, at times funny and fun, directed straight at the world. Something like Barthes' Mythologies for the new millennium. You will find much to like here, from dubstep to sex, from parkour to the apocalypse, from cliches like "the girl next door" to the high theory of Deleuze or Foucault. The question: why write? The answer: to provoke thought. ~ Alexander Galloway, author of The Exploit, Protocol, and Gaming: Essays on Algorithmic Culture.

Chuk Moran
Chuk Moran Chuk Moran is 28, lives in a decaying house in San Diego, and is working towards a PhD in Communication by writing a dissertation about soft...
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